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The Most Exacting Award in Political Campaigning

SUBMIT ENTRIES

Entry Deadline: 11:59pm EST on Friday, December 13th, 2019

The Reed Awards, named after Campaigns & Elections founder Stanley Foster Reed, embody excellence in political campaigning, campaign management, political consulting and political design, grassroots & advocacy.

Reed Award winners represent the very best the political campaign and advocacy industries have to offer. 

The 2020 Reed Awards will honor winners across 16 distinct category groups, representing the different specialisms of the political campaign industry, with distinct category groups for International (non-US) work, and Grassroots Advocacy Work.

Winners will be announced at the 2020 Reed Awards & Conference in Atlanta, GA on February 19-20.

Updates for 2020

New Category Group - Research:

  • Innovation in Survey Research 
  • Best Use of Technology in Research
  • Best New Research Technique

Phone Reed Awards include the following new category:

  • Innovation in Phone Engagement

TV Reed Awards include the following new category:

  • Innovation in TV Ad Measurement

Digital Reed Awards include the following new categories:

Digital - Advertising & Targeting

  • Innovation in Online Ad Measurement
  • Best Use of Online Targeting for Primary Campaign - House/Senate (Republican)
  • Best Use of Online Targeting for Primary Campaign - House/Senate (Democratic)
  • Best Use of Online Targeting for Primary Campaign - Presidential
  • Best Application of AI Technology to Optimize Targeting
  • Best Application of AI Technology to Optimize Creative
  • Best Campaign Meme
  • Best Use of Digital Out of Home (DOOH)
  • Best Use of an Emerging Platform
  • Best Voice Technology Strategy by a Campaign

Digital - Email & Fundraising

  • Best Use of Personalization in Fundraising
  • Best Use of Automation in Email

Digital - Online Video

  • Best Social Video
  • Best Bare-Knuckled Street Fight Online Video
  • Best Biographical Online Video
  • Best Use of Drone Footage in an Online Video
  • Best Use of Voice-Over Talent in an Online Video

Digital - Websites & Mobile

  • Best Use of P2P on a Campaign
  • Best Use of Relational organizing on a Campaign

Overall Reed Awards include the following new categories:

  • Most Innovative Poli-tech Startup
  • Best Rapid Response Campaign
  • Best Political Firm Branding

Grassroots Reed Awards include the following new categories:

  • Best Innovation in Advocacy
  • Best Civic Education Resource

Get Tickets to the 2020 Reed Awards & Conference: