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Please note: only US campaign work is eligible for the Media Buying categories. Non-US campaign work should be entered in our International, Overall, Grassroots Advocacy, or Survey Research categories.

Media Buying

  • Media Planner of the Year [NEW]
  • Media Plan of the Year [NEW]
  • Best Use of Media Mix Modeling [NEW]
  • Innovation in Media Buying
  • Innovation in TV Ad Measurement
  • Innovation in Digital Ad Measurement
  • Best Integration of New Technology in a Linear Media Campaign
  • Best Media Buying on a Shoestring Budget
  • Best New or Unusual Tactic in Paid Media
  • Most Innovative or Layered Media-Mix