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Please note: only US campaign work is eligible for the Digital categories. Non-US campaign work should be entered in our International categories

Digital - Advertising & Targeting

  • Innovation in Online Ad Measurement [NEW]
  • Best Use of Online Targeting for County, Local or Judicial Campaign (Non-Mayoral)
  • Best Use of Online Targeting for Mayoral Campaign
  • Best Use of Online Targeting for State Legislative Campaign
  • Best Use of Online Targeting for Statewide Campaign - Non-Federal
  • Best Use of Online Targeting for Gubernatorial Campaign
  • Best Use of Online Targeting for Primary Campaign - House/Senate (Republican) [NEW]
  • Best Use of Online Targeting for Primary Campaign - House/Senate (Democratic) [NEW]
  • Best Use of Online Targeting for Primary Campaign - Presidential [NEW]
  • Best Use of Online Targeting for Special Election Campaign
  • Best Use of Online Targeting for Independent Expenditure Campaign
  • Best Use of Online Targeting for Ballot Initiative
  • Best Application of AI Technology to Optimize Targeting [NEW]
  • Best Application of AI Technology to Optimize Creative [NEW]
  • Best Campaign Gif
  • Best Campaign Meme [NEW]
  • Best Non-Traditional Online Advertising
  • Best Online Advertising Campaign on a Shoestring Budget
  • Best Online Advertising Creative
  • Best Use of a Social Platform (Republican)
  • Best Use of a Social Platform (Democratic)
  • Best Use of Display Advertising
  • Best Use of OTT – Connected TV
  • Best Use of Digital Out of Home (DOOH) [NEW]
  • Best Use of Programmatic Advertising
  • Best Use of Technology for GOTV
  • Best Use of an Emerging Platform [NEW]
  • Best Voice Technology Strategy by a Campaign [NEW]

Digital - Email & Fundraising

  • Best Use of Personalization in Fundraising [NEW]
  • Best Fundraising Email Creative/Copy for County, Local or Judicial Campaign (Non-Mayoral)
  • Best Fundraising Email Creative/Copy for Mayoral Campaign
  • Best Fundraising Email Creative/Copy for State Legislative Campaign
  • Best Fundraising Email Creative/Copy for Statewide Campaign - Non-Federal
  • Best Fundraising Email Creative/Copy for Gubernatorial Campaign
  • Best Fundraising Email Creative/Copy for Primary Campaign - House/Senate  (Republican)
  • Best Fundraising Email Creative/Copy for Primary Campaign - House/Senate  (Democratic)
  • Best Fundraising Email Creative/Copy for Primary Campaign - Presidential
  • Best Fundraising Email Creative/Copy for Special Election Campaign
  • Best Online Fundraising Program (Republican)
  • Best Online Fundraising Program (Democratic)
  • Best Use of Automation in Email [NEW]
  • Best Use of Data Analytics/Machine Learning in Online Fundraising
  • Best Use of Email
  • Most Innovative Email Technique

Digital - Online Video

  • Best Online Video Series
  • Best Online Video Series (Independent/Other)
  • Best Online Video - Snackable (6 Seconds or Under)
  • Best Online Video - 30 Seconds or Under
  • Best Online Video - 2 Minutes or Under
  • Best Online Video - Longform (Longer than 2 Minutes)
  • Best Online Video on a Shoestring Budget (Republican)
  • Best Online Video on a Shoestring Budget (Democratic)
  • Best Online Video for County, Local or Judicial Campaign (Non-Mayoral)
  • Best Online Video for Mayoral Campaign
  • Best Online Video for State Legislative Campaign
  • Best Online Video for Statewide Campaign - Non-Federal
  • Best Online Video for Gubernatorial Campaign
  • Best Online Video for Primary Campaign - House/Senate (Republican)
  • Best Online Video for Primary Campaign - House/Senate (Democratic)
  • Best Online Video for Primary Campaign - Presidential
  • Best Online Video for Special Election Campaign
  • Best Online Video for Ballot Initiative
  • Best Online Video for Independent Expenditure
  • Best Online Video for Public Affairs Campaign or Issue Advocacy - National
  • Best Online Video for Public Affairs Campaign or Issue Advocacy - State/Local
  • Best Campaign Launch Video
  • Best Use of 360, VR or AR
  • Best Use of Humor in an Online Video
  • Best Social Video [NEW]
  • Best Villain in an Online Video
  • Most Original Online Video
  • Toughest Online Video Advertisement
  • Best Bare-Knuckled Street Fight Online Video [NEW]
  • Best Biographical Online Video [NEW]
  • Best Use of Drone Footage in an Online Video [NEW]
  • Best Use of Voice-Over Talent in an Online Video [NEW]

Digital - Websites & Mobile

  • Best Website for County, Local, or Judicial Campaign (non-mayoral)
  • Best Website for Mayoral Campaign
  • Best Website for State Legislative Campaign
  • Best Website for Statewide Campaign
  • Best Website for Primary Campaign - House/Senate (Republican)
  • Best Website for Primary Campaign - House/Senate (Democratic)
  • Best Website for Primary Campaign - Presidential
  • Best Website for Special Election Campaign
  • Best Website for Independent Expenditure
  • Best Website for Issue Advocacy or Public Affairs Campaign
  • Best Website for Ballot Initiative
  • Best Landing Page
  • Best Microsite
  • Best Use of Mobile Technology
  • Best Use of SMS (Republican)
  • Best Use of SMS (Democratic)
  • Best Use of P2P on a Campaign [NEW]
  • Best Use of Relational organizing on a Campaign [NEW]

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Overall

  • Best Cross-Channel Ad Campaign
  • Best Data Analytics Solution
  • Best Online Advertising Campaign
  • Best Use of Data Analytics/Machine Learning
  • Best Use of New Technology
  • Best Use of Online Targeting
  • Most Innovative Poli-tech Startup [NEW]
  • Best Online Video - Political
  • Best Online Video - Public Affairs
  • Best Website
  • Most Innovative Product of The Year

Spanish Language (United States)

  • Best Spanish Language Website
  • Best Spanish Language Web Video

Bootstrapped Campaigns​

  • Best Online Ad Campaign for Bootstrapped Campaign
  • Best Online Video for Bootstrapped Campaign

Campaign Branding & Field Work​

  • Best Use of Data Analytics/Machine Learning in Field Program